Market Manager- Phoenix
Market Manager
Primary Responsibilities:
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Develop and execute strategic sales and distribution plans within the assigned territory to drive case and revenue growth, category share, and product velocity.
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Work closely with the VP of the Western Region to enhance knowledge of local market conditions at the distributor and trade levels.
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Build and maintain relationships within all trade channels of the territory, identifying roadblocks and opportunities, and effectively communicating these insights.
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Consistently drive sales in key high-profile accounts within the territory.
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Identify, contact, and sell to targeted On- and Off-Premise accounts independently and alongside distributor personnel.
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Utilize VIP analysis and market relationships to manage pricing and portfolio integrity.
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Track, record, and follow up on sales interactions to ensure account closures.
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Build trust and loyalty with distributors, accounts, and colleagues through consistent engagement.
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Conduct consumer and trade tastings, as well as promotional events as needed.
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Lead weekly or monthly distributor sales meetings, training sessions, and product presentations to motivate and educate distributor personnel.
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Regularly review company updates and calendars to stay informed about events and activations.
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Allocate time effectively: 80% in the field selling, 10% on territory analysis, 5% on key account preparation, and 5% on administrative tasks.
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Execute monthly sales goals as directed by the VP of Sales for the Western Region.
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Perform additional duties and responsibilities as assigned.
Requirements:
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4-5 years of sales experience in the spirits industry with a distributor or supplier.
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In-depth knowledge of the spirits industry, including products and production.
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Ability to deliver articulate and impactful group presentations and meetings.
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Strong analytical and problem-solving skills.
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Strategic thinking capabilities to contribute to long-term business plans.
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Proven leadership skills, fostering collaboration and innovation.
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Excellent written and verbal communication skills.
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Strong project management and prioritization skills to meet deadlines.
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Proficiency in Microsoft Office and CRM systems.
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Willingness to work nights and weekends, and travel as needed.
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Ability to lift up to 50 lbs, and perform repetitive tasks such as lifting, bending, pulling, and pushing.
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Valid driver’s license and residency within the prescribed territory, with proximity to major selling markets.
Preferred Skills:
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Bachelor’s degree in Business, Marketing, Management, or a related field.
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4+ years of management or related experience.