BI Like the Big League
Analytics for SMBs
For small to medium-sized businesses (SMBs), the ability to extract nuggets of insight from the data their business generates can allow them to create and sustain a competitive advantage. It wasn’t long ago when the cost and complexity of analytical software and skills made it infeasible for SMBs, but this is no longer the case. According to a study conducted by Dresner Advisory Services, small to medium-sized businesses are driving the adoption of BI. This study found that SMBs having up to 100 employees are three times more likely than large enterprises to claim the highest rates of BI adoption.
Download the full whitepaper here.